Formatting

Business Plan

Time to cross the t's and dot the i's by putting it all together into one sweet document. Follow the steps and formatting guidelines listed below.

  1. Create a new Word document
  2. Save as > business-plan-final

Use the same formatting as you insert each of your completed assignments in the order listed below.

 

Required Formatting

Insert a Header

  1. Click the "Insert" tab
  2. Click "Header"
  3. Choose an appropriate style from the list
  4. Insert the following:
    • Name of your business is required in the upper left header
    • Your name in the upper right header

Insert a Footer Page Number

  1. Click the "Insert" tab again
  2. Click "Page Number"
  3. Select "Bottom of Page"
  4. Choose one of the centered options

Font Information

Spacing

Paranthetical Citations

Business Plan Organization

Organinze your business plan in the sequence shown below.

Add the required headings as indicated.

 

Introduction (*add this heading)

  1. Executive Summary
  2. Self Analysis

 

Analysis of the Business Situation (*add this heading)

  1. Geographical Analysis
  2. SWOT Analysis

 

Market Segment Analysis (*add this heading)

  1. Market Segment Analysis

 

Analysis of Location (*add this heading)

  1. Location

 

Proposed Organization (*add this heading)

  1. Form of Ownership

 

Proposed Product or Service (*add this heading)

  1. Product Service Mix

 

Proposed Marketing Strategies (*add this heading)

  1. Pricing Policies
  2. Promotional Mix

 

Financing and Investment Sources (*NOT required)

  1. Financing

 

Conclusion (*add this heading)

  1. Conclusion

 

References (*add this heading)

 

Appendix (*add this heading)

  1. 30-second Sales Pitch
  2. Naming Your Business
  3. Choosing a Business